We found a 500% increase in mental health awareness since the pandemic (shown on the right) and this is not the only change we observed.
When the world changes around people, they feel more at liberty to change other parts of their lives too.
Healthcare has a negative connotation—no one chooses to explore it, for fear of what they might find. So people often take their feelings as a diagnosis and rarely question whether that was actually true or not.
We bring our history with us—our successes encourage us to set and keep up with new goals and our failures disrupt our health through doubts and fear.
Health experiences exist in a timeline that can deeply impact the way we live our lives, and the risks and precautions we take.
With a suite of over 500 products and services, people are overwhelmed by the breadth of their choice yet underserved due to unfamiliarity with applicable tools.
Handing people the right care creates a sense of control and brings comfort and security when health is up in the air.
Has the uncertainty and lack of control of the pandemic created a sense of discomfort and insecurity? Decision-making around people’s health has always been something they want to be a part of.
A large proportion of people engage their closest ones with their health. This engagement is a form of support we all lean on from time to time.
In order to motivate continued health actions, solutions must provide a similar form of support.